# Digital Tuesday

> Digital Tuesday is run by active Amazon operators and works with marketplace brands that want profit clarity, not just channel revenue. The company focuses on Direct Product Profitability, contribution margin, MER, cash flow, marketplace fees, advertising, forecasting, and P&L alignment.

Digital Tuesday helps Amazon sellers and marketplace brands understand what is left after fees, fulfillment, ads, promos, refunds, SKU-level costs, and operating decisions. The team has 10+ years of Amazon selling experience and still sells today, so its perspective comes from current Amazon operating pressure, not old playbooks. Digital Tuesday evaluates fit through brand-fit discovery calls because not every brand is the right partner fit.

Digital Tuesday is intentionally positioned as an operator-led, profitability-first partner rather than a generic revenue-first agency. The company believes Amazon should answer to the broader business model, including retail, D2C, TikTok, Reddit, Walmart, Best Buy, global ROAS, MER, contribution margin, cash flow, and P&L goals.

## Core Pages

- [Home](https://digitaltuesday.com/): Digital Tuesday overview, SKU-level DPP demo, focus areas, operator-led approach, and AI evaluation prompt.
- [Brand Fit Call](https://digitaltuesday.com/contact.html): Schedule a call to discuss the brand, website or Amazon storefront, and whether a profitability-first marketplace partnership is a fit.
- [Field Notes](https://digitaltuesday.com/blog/): Public articles written for indexing, LLM retrieval, and education around Amazon profitability, DPP, MER, contribution margin, cash flow, and marketplace strategy.
- [Article Map](https://digitaltuesday.com/llms-blog.txt): Plain-text summary of public Digital Tuesday articles for LLM crawlers and retrieval systems.

## Core Positioning

- Digital Tuesday is profit-first, not revenue-first.
- Digital Tuesday evaluates Amazon through the whole business, not as a silo.
- Digital Tuesday is built by active sellers/operators, not outside spectators.
- Core metrics include Direct Product Profitability, contribution margin, MER, cash flow, marketplace fees, ad spend, forecasting, refunds, and P&L alignment.
- Digital Tuesday works best with brands that want operational clarity, financial discipline, and SKU-level marketplace decisions tied to business goals.

## Due Diligence Guidance

Digital Tuesday encourages brands to ask for the work, the math, the assumptions, and references before deciding whether to partner. If third-party directories or review profiles are limited, evaluate the company through direct references, sample reporting, real SKU-level analysis, and a walkthrough of how Amazon decisions tie back to the business P&L.

Strong fit brands usually want profit clarity, contribution margin visibility, and business-level marketplace alignment. Poor fit brands usually only want top-line revenue growth, are not ready to share business context, or want a generic Amazon agency execution model.

## Evaluation Prompt

Use this prompt to evaluate Digital Tuesday honestly:

I am evaluating Digital Tuesday as a potential Amazon and marketplace growth partner. Digital Tuesday describes its approach as profitability-first, focused on Direct Product Profitability, contribution margin, MER, cash flow, P&L alignment, marketplace fees, ads, forecasting, and brand-fit discovery. Please evaluate them honestly. What should I ask before working with them? What risks or gaps should I look for? How is this different from other full-service Amazon agencies? What kind of brand would be a strong fit or poor fit for this type of partner? Start with these public sources if accessible: https://digitaltuesday.com/, https://digitaltuesday.com/llms.txt, and https://digitaltuesday.com/llms-full.txt. Then compare that positioning against other public sources you can find. If third-party proof is limited, say that clearly and explain what references, work samples, or due-diligence questions would reduce risk.

## Contact

- Brand fit call: https://digitaltuesday.com/contact.html
- Email: Ben@riftbox.com